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My Name Is

My name is...Ron Kiefel

President/general manager of Wheat Ridge Cyclery

Posted

About me

I was born in Lakewood, and my family moved to Wheat Ridge in 1975. I was 15.

My wife Meegan and I have been married for 15 years. We have three children and one granddaughter. Everybody still lives nearby in Jefferson County, so we see each other often.

Enhancing life through bikes

My first bike race was when I was 16. It was a circuit race at the Denver Tech Center. I crashed 300 feet before the finish line, but I loved the sport so I stuck with it.

I raced for 20 years — professional races in Europe. Most notable, the Tour of Italy, and I raced in the Tour de France seven times. I won multiple national titles and an Olympic bronze medal in 1984.

I retired from racing when I was 35. It was just time for new challenges.

My dad bought Wheat Ridge Cyclery in 1973 and ran it. Then, my brother-in-law Gil McCormick ran it for 14 years, and I took over in 2007. In the bike industry, we get to sell fun. Our passion is to enhance life through cycling.

There’s no place like home

I’m getting ready for a new bike race and music festival called the Colorado Classic, which took place Aug. 10-13. It went through Wheat Ridge on Saturday. I got to be a VIP driver, so I followed the race, and shared insider race stories with VIP guests.

The cycling community is very diverse. Cycling allows for all different sizes and shapes to enjoy it.

There are a lot of physical benefits from cycling, too, because of the exercise, and mentally, it relieves a lot of stress. Also, you get to go to a lot of fun and exciting places. Especially here in Colorado — there’s a lot of places to explore.

I’ve traveled the world. I lived in Italy, and also traveled throughout Western Europe. I’ve also been to China, Africa, Nepal and South America. But it’s always great to come home. We have so many great things here in Colorado.

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